Generate leads and sales with marketing THAT IS relevant, measurable and cost effective
Optimized multi-channel digital and direct marketing campaigns
High-converting landing pages and lead generating digital apps
Monitoring of telemarketing and other sales channels to ensure maximum performance across the entire sales process
Champion-Challenger methodology to tune campaign efficiency and response
BENEFITS
Optimize your marketing based on business metrics like cost per sale
Create a healthy sales funnel by building a strong in-house prospect list
Close more sales
WE combine OUR FOUR most popular marketing services into a complete sales optimization solution
Marketing Analytics
We combine analysis methods with a business and results-oriented viewpoint. Cobalto data scientists use digital analysis tools to build customer profiles and understand the ROI and effectiveness of marketing efforts, channels, and customer segments.
Digital Advertising
We specialize in generating conversions lower in the sales funnel using our proven “champion-challenger” approach. We work with highly segmented digital ad campaigns to find the best segments, message and media for your product or brand.
Multi-Channel Marketing
We do not market to the masses, instead we combine segmentation and creative techniques to speak to each person. Services are online and offline direct communications that are relevant and personalized.
Marketing Technology
We implement and manage CRM systems, which help manage the sales pipeline more effectively with better visibility of your customers and prospects. Cobalto team members work with you to find the right solution that fits your processes and budget.
Optimized Multi-Channel Marketing
Email
MMS and SMS
Direct Mail
Facebook Ads
Google Adwords
LInkedIn
Telemarketing
You know your digital can be more data-driven
Need more and higher quality leads? You may be getting lots of impressions, but are they converting to sales? Cobalto combines its four most popular services (Marketing Analytics, Direct Marketing, Digital Marketing and Marketing Technology) to provide you:
Right Person
Identify quality leads that convert more using our analytical tools
Right Message
Our personalized artwork and copy speaks one-to-one to people as individuals, not to the masses
Right Channels
Reach each segment where they will respond the most
Right Partner
Cobalto is passionate for growth. Let’s grow your sales and business together.